Italy’s council of ministers has approved a blanket ban on gambling advertising in the country from 1st January, 2019.
Some last-minute changes were made to the ‘Dignity Decree’, allowing advertisers with existing agreements that stretch beyond New Year’s Day next year to be granted a concession to fulfil their contracts, and excluding the state-run national lottery or its products.
The ban will apply to all gambling-related products and services across all media platforms – including television, websites and radio – and sports clubs will also be prohibited from carrying sponsors from the industry.